· Jen Wardley · Product Comparison · 9 min read
AmpUp vs Skylar: AmpUp for In-House Sales Teams, Skylar for Coaches Serving Clients
AmpUp connects call recording, analysis, coaching and AI roleplay in one platform for an in-house sales team, with public per-seat pricing and named Gong, Chorus, Salesforce and HubSpot integrations. Skylar is built for sales coaches, trainers and training companies delivering their own method to several clients under their own brand. Here is how to choose.
Short answer: Choose AmpUp if you run sales enablement or revenue operations inside one company and want call recording, call analysis, coaching and roleplay practice joined up in one platform, wired into Gong, Chorus, Salesforce or HubSpot. Choose Skylar if you are a sales coach, trainer or training company taking your own methodology to several client organisations, under your own brand.
Both products help reps practise against an AI buyer and get scored straight away. The real difference is who owns the programme. AmpUp is shaped around a sales team improving its own calls. Skylar is shaped around the coach who trains many teams.
This guide covers what AmpUp publishes on its own site, what Skylar is for, and when each one is the better fit.
AmpUp vs Skylar at a glance
| AmpUp | Skylar | |
|---|---|---|
| Core idea | AI sales coaching platform built on a loop: record calls, analyse them, coach, practise | Practice platform that turns a coach’s own methodology into client-specific training |
| Named product areas | Call Recorder, Sales Brain, Atlas and Skill Lab | Courses, AI roleplays, assessments and real conversation reviews |
| Roleplay source | Skill Lab builds AI buyer scenarios from actual call patterns and current objections | Scenarios built from the coach’s method plus each client’s buyers, products and objections |
| Custom scenarios | Admins can create custom scenarios or upload supporting content | Coaches shape scenarios, feedback and scoring criteria around their own framework |
| Feedback | Immediate scoring and feedback after a practice | Scoring and feedback against the criteria the coach sets |
| Named integrations | Gong, Chorus, Salesforce, HubSpot, Google Calendar, Outlook, Outreach, Salesloft, ZoomInfo | Not the focus of this comparison |
| Built for | A sales team improving its own calls | Coaches, trainers and training companies serving several clients |
| Own-brand delivery | Not covered in the sources reviewed | White-label delivery with your logo, colours and domain |
| Published price | Starter $37, Pro $112, Power $187 per seat/month, billed annually; 14-day free trial; Enterprise custom | Discussed directly |
| Security claims | Says it is SOC 2 Type II certified, encrypts data in transit and at rest, redacts PII before analysis | Not covered here |
Where the table says something is not covered, it means the sources reviewed for this post did not address it. It does not mean the feature is missing.
What AmpUp is
AmpUp calls itself an AI sales coaching platform. Its homepage describes a loop: record calls, analyse them, coach, then practise. The product areas it names are Call Recorder, Sales Brain, Atlas and Skill Lab.
That loop is the point. AmpUp puts all four steps in one platform, so what happens on a real call can shape what a rep practises next.
Skill Lab is where the roleplay sits. AmpUp says its AI buyer scenarios are based on actual call patterns and current objections. Admins can also build custom scenarios or upload supporting content. After each practice, the rep gets a score and feedback right away.
This is a strong idea for a team that already records its calls. Reps practise against the objections buyers are raising now, not ones someone guessed at in a workshop.
AmpUp integrations
AmpUp names Gong, Chorus, Salesforce, HubSpot, Google Calendar, Outlook, Outreach, Salesloft and ZoomInfo on its integrations page. It says it works alongside Gong and Chorus, and that it reads and writes data with Salesforce and HubSpot.
If your team already runs on that stack, this matters a lot. You are not asking reps to adopt a separate world. You are adding coaching and practice to the tools they use now.
AmpUp pricing
AmpUp publishes its prices, which is rarer than it should be. On annual billing, it lists Starter at $37, Pro at $112 and Power at $187 per seat per month. There is a 14-day free trial, and Enterprise is priced on request.
Check the pricing page for what each plan includes. This post does not assume any feature sits in a given plan.
AmpUp security and data handling
On its security page and homepage, AmpUp says it is SOC 2 Type II certified, encrypts data in transit and at rest, redacts PII before analysis, and does not use customer data to train external models. Its pricing FAQ adds that it is GDPR ready, with SSO, SCIM and added controls on Enterprise.
These are AmpUp’s own published claims. If they matter to your buyer, ask AmpUp for the current documents and review them yourself.
What Skylar is
Skylar is built for a different job. It serves sales coaches, trainers and training companies who need to turn their own method into practice their clients will use.
That job has an awkward shape. A coach does not train one team. They run several engagements at once. Each client has different buyers, products and objections. The method has to stay the same across all of them.
So Skylar starts from the coach’s material. Your framework, talk tracks and scoring criteria shape the roleplays. Each client’s context, from their website and pitch decks to their buyers and objections, shapes the scenario. If you want to see how that works step by step, read how Skylar roleplay scenarios are created.
For training firms that want the client to see their name, Skylar offers white-label delivery. Courses, AI roleplays, assessments and real conversation reviews sit in one branded space, with your logo, colours and domain. Discuss scope and pricing directly before you commit.
Where the two differ
Whose calls drive the practice?
AmpUp builds practice from the team’s own calls. That is its strength. The scenario reflects what reps are hearing right now.
Skylar builds practice from the coach’s method, then fits it to each client. The scenario reflects what the coach wants reps to get right. The method stays at the centre.
Neither is better in the abstract. One starts from the field. The other starts from the framework.
One team or many clients?
AmpUp’s reviewed pages describe a platform for a sales team working on its own performance, joined to that team’s own systems.
Skylar is designed for a coach who has many clients. Each engagement keeps its own context. The coach’s method and brand run across all of them.
The reviewed AmpUp pages do not cover white-label delivery, multi-client administration, courses or assessments. That is a gap in what was reviewed, not proof those things are missing. If you are a training company, ask AmpUp how it would handle your setup.
Buying and trying
AmpUp makes it easy to start. Public per-seat prices and a free trial let a sales leader test it without a long sales cycle.
Skylar’s pricing is scoped around your programmes, so it starts with a conversation. That suits a coach planning how practice fits into what they sell. It is slower if you just want to switch something on this week.
Who should choose AmpUp?
AmpUp is the better fit if:
- You run sales enablement, revenue operations or a sales team inside one company.
- You already record calls and want practice drawn from real call patterns and current objections.
- You want recording, analysis, coaching and roleplay in one connected platform.
- Your stack includes Gong, Chorus, Salesforce, HubSpot, Outreach or Salesloft, and you want coaching tied into it.
- You want public per-seat pricing and a free trial before you commit.
- Published security claims such as SOC 2 Type II and PII redaction are on your checklist.
If that describes you, AmpUp is likely the stronger choice.
Who should choose Skylar?
Skylar is the better fit if:
- You are a sales coach, trainer or training company, not an in-house enablement team.
- Your methodology is the product, and the scoring criteria need to be yours.
- Each client needs its own buyers, products and objections in the roleplays.
- You deliver to several client organisations and want each engagement kept separate.
- You want clients to see your brand, not a vendor’s.
- You want courses, roleplays, assessments and conversation reviews working together as one programme.
Frequently asked questions
What is AmpUp?
AmpUp is an AI sales coaching platform. It describes a loop of recording calls, analysing them, coaching and practising. Its named product areas are Call Recorder, Sales Brain, Atlas and Skill Lab.
Does AmpUp have AI sales roleplay?
Yes. AmpUp’s Skill Lab uses AI buyer scenarios based on actual call patterns and current objections. Admins can create custom scenarios or upload supporting content, and reps get scoring and feedback straight after each practice.
How much does AmpUp cost?
AmpUp’s pricing page lists Starter at $37, Pro at $112 and Power at $187 per seat per month, billed annually. It offers a 14-day free trial, and Enterprise pricing is custom. Check the page for current prices and what each plan includes.
What does AmpUp integrate with?
AmpUp names Gong, Chorus, Salesforce, HubSpot, Google Calendar, Outlook, Outreach, Salesloft and ZoomInfo. It says it works alongside Gong and Chorus, and reads and writes data with Salesforce and HubSpot.
Is AmpUp SOC 2 compliant?
AmpUp says it is SOC 2 Type II certified. It also says it encrypts data in transit and at rest, redacts PII before analysis and does not use customer data to train external models. Ask AmpUp for current documents if you need to verify this.
Is AmpUp or Skylar better for a sales training company?
Skylar is built for that model: your method, each client’s context, several separate engagements and white-label delivery. The AmpUp pages reviewed for this post focus on a sales team improving its own calls and do not cover multi-client or own-brand delivery. Ask AmpUp directly if that is what you need.
Is AmpUp or Skylar better for an in-house sales team?
For an in-house team that records calls and wants practice tied to those calls and its CRM, AmpUp is likely the better fit. Its whole loop is built around that.
Can Skylar roleplays follow my own sales methodology?
Yes. Your frameworks, talk tracks and assessment standards shape the roleplays and the feedback. The method stays yours. The buyer context changes for each client.
The short answer, again
If you lead a sales team inside one company and want coaching and practice drawn from your own calls and connected to your CRM, AmpUp is the stronger fit. If you are a coach or training company carrying your own method across several clients, under your own brand, Skylar is built for that.
Curious what that looks like for your programmes? See how Skylar works for sales trainers, then try a roleplay or talk to the founders from there.
Sources reviewed
AmpUp claims here come from AmpUp’s own pages, reviewed on 24 September 2026: the homepage at https://www.ampup.ai/, the roleplay page at https://www.ampup.ai/sales-roleplays, the pricing page at https://www.ampup.ai/pricing, the integrations page at https://www.ampup.ai/integrations and the security page at https://www.ampup.ai/security. Where this post says something is not covered, that refers only to those pages. Vendor sites change, so confirm current details with AmpUp before you buy.
